How To Build A Web3 Gaming Empire With Jeff "Jihoz" Zirlin

For today's episode, we are live from Bangkok again discussing what it takes to build a massive userbase onchain from the ground up.

Picture this: It's early days, and Axie Infinity is trying to scale on Ethereum. They experiment with Loom Network, but like many early solutions, it just can't handle their explosive growth.

Rather than compromise, they take the bold step of building their own solution - Ronin. Today, that decision has paid off spectacularly. Beyond powering Axie, Ronin now supports rising stars like Pixels, boasting 1.5 million daily active users and generating millions in monthly revenue.

What makes Ronin special isn't just its tech - it's the holistic ecosystem they've built. Every piece, from their wallet to their NFT marketplace to their DEX, was crafted with real user needs in mind. There's no unnecessary complexity, no features built just for hype. Everything serves a purpose, tested and refined in the crucible of actual usage.

The impact has been transformative, particularly in regions often overlooked by traditional tech. In the Philippines, Vietnam, and Brazil, Ronin has become more than just a gaming platform - it's an economic engine. By breathing new life into dormant NFTs and creating genuine utility through gameplay, they've built something that delivers real value to everyday users.

For developers, Ronin offers more than just infrastructure - it provides a blueprint for success. Their strategy of nurturing a core "golden cohort" of users and expanding organically has proven remarkably effective.

For players, it means gaming experiences that feel natural and seamless, where the blockchain elements enhance rather than intrude.

While Ronin has had its ups and downs, its clear that they are steadfast on bringing new users onchain, which were excited about.

Enjoy.

The Rollup